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Jonesborough Bluegrass Series gets new management

The leader of the Jonesborough Bluegrass Series has passed it, as well as the rest of his Mountain Music Entertainment company, into a new set of hands.
According to a press release sent out via email on Oct. 19, Steve Johnson has entered into an “acquisition agreement” with Andrea Ball of the company Make Welcome Entertainment.
Under the agreement MME will transfer assets, including the Jonesborough Bluegrass Series and a number of artists on the agency’ s roster to MWE, effective Oct. 19.
Johnson recently accepted a full-time position with Wilkes Community College and MerleFest.
“With an opportunity to take the Artist Relations Manager position at MerleFest, I needed to fine a home for the artists currently on the Mountain Music Entertainment roster and the events that we plan,” said Johnson, the president and CEO of MME. “I am extremely excited about transferring the agency assets, some of the artists, the Jonesborough Bluegrass Series and the events we supported as part of Bluegrass at the Rock in Valdese, N.C., to Make Welcome.”
Johnson went on to say that both agencies have worked together in “various capacities” during the last two years.
Make Welcome Entertainment was founded in 2010 by Ball and Jennifer Jensen. MWE has offices in both Nashville and Washington, D.C.
According to the press release, MWE specializes in working with country, bluegrass and roots music artists and events.
“The acquisition of Mountain Music Entertainment will allow us to expand our scope to offer some exciting additions to our business model, which we plan to have in place by January,” Ball said.
The Jonesborough Bluegrass Series is expected to go on as planned in 2013.